Published on 23 October 2025
When it comes to flooring your home or commercial space in the UK, choosing the brand matters almost as much as choosing the material. Here at Potters, we’ve spent years working with leading flooring manufacturers, installing and advising on hundreds of projects, from busy retail units and offices to family homes, kitchens, hallways and high-footfall commercial buildings. In this guide, we’ll walk you through the very best flooring brands we stock, what makes them stand out, and how to pick the right one for your project.
Why brand matters in flooring
Whether you’re renovating a home or specifying for a commercial development, the flooring brand you choose speaks to durability, warranty, design options, installation support and long-term performance. At Potters, we’ve been working with some of the best and most reputable brands for over 30 years, and we pass those savings on to you.
Here are the main considerations:
- Durability and wear rating: Especially in high-traffic or commercial use areas.
- Moisture and water resistance: Vital for kitchens, bathrooms, and utility rooms.
- Installation quality and support: Good brands work with installers and provide documentation.
- Design and style range: Real-wood looks, stone effects, luxury vinyl, and attractive finishes.
- Sustainability and long-term care: Many homeowners now look for greener options and brands that last.
- UK-relevance: We’re writing for UK homeowners and commercial developers – local availability, fitting teams, and warranties matter.
Top Flooring Brands We Recommend
Here are three standout brands that Potters stocks and recommends regularly. Each offers its own strengths across residential and commercial sectors.
1. Quick‑Step
Why we like Quick-Step
- Quick-Step offers laminate, wood and luxury vinyl flooring options.
- For busy homes and commercial areas, their laminate is 100% waterproof in certain ranges, scratch-resistant and compatible with underfloor heating.
- Excellent design aesthetics – real wood look, herringbone, stone effect and format options give designers and homeowners flexibility.
- Great for both residential and commercial use: you get the look of wood or stone, but with the performance of engineered/laminate.
At Potters, we offer Quick-Step in our hard flooring collection and have the expertise to fit it.
Best for
- Homeowners wanting a premium finish with low-maintenance performance (e.g., open-plan living, kitchen/diner).
- Commercial fit-outs where design and durability both matter (e.g., offices, client-facing areas).
- Renovations where a wood look is desired but budget or structural constraints rule out solid wood.
2. Balterio
Why we like Balterio
- Balterio laminate is engineered with a strong HDF core and a wear-resistant surface and is water-resistant via its “HydroShield” system.
- Each plank has a unique texture and wood-grain look, giving a more natural feel akin to real wood.
- Suitable for both residential and moderate commercial use – can be specified for high-footfall areas.
- Excellent value: if you are after style and performance but not at the very top budget, Balterio is a smart choice.
Best for
- Homeowners looking for a laminate that ‘looks and feels’ like wood without the cost of engineered or solid.
- Commercial settings where you need durability but are budget-sensitive (e.g., rental properties, cafés, small retail).
- Projects where you want water-resistant laminate for rooms like kitchens or bathrooms.
3. Rhinofloor (often styled as Rhino)
Why we like Rhinofloor
- Rhinofloor specialises in vinyl flooring – highly practical, easy to clean, and well-suited to high-traffic or commercial areas.
- It is durable, slip-resistant and available in wide formats. Excellent for spaces where practicality and longevity are key.
- Often more budget-friendly than premium engineered wood, while still offering strong design options.
Best for
- Commercial properties (shops, offices, hospitality) seeking a hard-wearing, low-maintenance floor.
- Home renovations where you expect heavy wear (children, pets, frequent comings and goings) or require waterproofing (utility rooms, kitchen).
- Fit-outs where speed of installation and durability are key (e.g., rental apartments, student housing).
How we at Potters help you choose
At Potters Carpets & Beds (Anstey, Leicester), we offer the full service from brand selection to professional fitting and aftercare. Some of the ways we guide customers:
- Free samples – We know seeing and touching the product in your space matters. We supply free samples of flooring so you can check colour, feel and direction of light.
- Free measuring & quote – Particularly for tricky rooms, commercial spaces or irregular layouts, we’ll measure for you and quote accurately.
- Installed by professionals – We have fitters with 30 years’ experience, so whatever you choose, we ensure it’s installed correctly so you get full brand performance.
- Advice on the right product for the right room – We will steer you toward laminate, LVT, vinyl or real wood depending on your budget, usage and style. (Our site lists all options: real wood, parquet, laminate, and LVT).
- Aftercare and maintenance – Good flooring brands go beyond installation. We advise on cleaning regimes, underfloor heating compatibility, warranties and lifespan.
Key Considerations for Brand and Product Selection
| Consideration Area | Requirement/Detail | Specific Product Needs | Relevant Brands/Products |
| Usage & Traffic | High Footfall (Hallways, Commercial Foyers) | Top wear ratings for durability and longevity. | Balterio, Quick-Step |
| Usage & Traffic | Low Footfall (Bedrooms, Home Offices) | Can use a lesser specification. | Balterio, Quick-Step |
| Room Type & Moisture | High Moisture (Kitchens, Utilities, Wash-Areas) | Waterproof or highly water-resistant. | Quick-Step (certain ranges), Rhinofloor vinyl |
| Room Type & Moisture | Laminate Water Resistance | Modern brands with water mitigation technology. | Balterio HydroShield |
| Design & Finish | Authentic Wood Look | Real wood-grain realism. | Balterio |
| Design & Finish | Variety of Effects | Herringbone, wide-plank, or modern stone effect options. | Quick-Step |
| Budget | Premium Value | Higher cost justified by longevity, superior warranty, and aesthetics. | Balterio (strong value) |
| Budget | Budget-Friendly | Durable options offering strong value at a lower price point. | Rhinofloor |
| Commercial Use | Commercial Specification | Requires commercial warranties, high slip ratings, and durable commercial finishes. | Rhinofloor (strongest commercial focus), Balterio, Quick-Step (commercial ranges available) |
| Installation & Aftercare | Warranty & Workmanship | Choosing trusted brands ensures fitting teams know the system, guaranteeing workmanship and full warranty benefit. | All listed brands (Balterio, Quick-Step, Rhinofloor) |
Final Thoughts – Which brand should you pick?
At Potters, our advice is simple:
- If you want premium design and performance for a home renovation or high-end commercial area, go with Quick-Step.
- If you want quality laminate wood-look on a tighter budget, Balterio is a solid choice.
- If you need practical, hard-wearing, low-maintenance flooring for high-use or commercial zones, Rhinofloor (vinyl) is the smart pick.
Whichever you choose, make sure you view samples in your room, check for the right installation partner, and consider the full lifespan, not just today’s cost.
Discover Your Perfect Floor with Potters Carpets & Beds
Looking to transform your home or commercial space? At Potters Carpets & Beds, we offer a wide range of premium flooring options — from luxurious vinyl and elegant wood to durable laminate and stylish carpets. Our expert team is here to help you choose the perfect style, texture, and finish to suit your space and lifestyle.
Whether you’re renovating a single room or fitting out an entire property, we make the process simple — with professional advice, expert installation, and unbeatable quality from trusted brands.
Get your free, no-obligation quote today!
Call: 0116 236 2880
Write to us at: sales@potterscarpetsandbeds.co.uk
Visit us at Potters House, Leicester Road, Anstey, LE7 7AT.
